Bottoms up: Japan’s Umami Cola looks to upend category with botanical-rich, koji-sweetened beverage

By Pearly Neo

03-Sep-2024 - Last updated on 03-Sep-2024 at 01:31 GMT

Japan-based Umami Cola is aiming to turn the category on its head with a new botanical-rich, koji-sweetened formulation and an inverted caN design.

Read the full story here.

FNA Top 10 Aug 2024

Clear and legible: Thailand announces new pre-packaged food labelling regulations mandating clarity and manufacturer responsibility

A twist in the tea: Yili seeks to capture new consumer base with twist-top RTD range

Bottoms up: Japan’s Umami Cola looks to upend category with botanical-rich, koji-sweetened beverage

Slowly but surely: Nestle highlights coffee as major Asia driver amid positive results from non-price driven growth strategy

No ‘shrinkflation’ surprises: South Korea mandates food firms to indicate portion reductions and sweetener usage on product labels

Snack strategy: Mondelez highlights affordability, portion control and variety as key drivers for AMEA market - WATCH

India snack trends data: Makhanas and dry fruits top picks for 67% of consumers

Climate concerns: Unilever India taps coffee and tea premiumisation for faster growth amidst flat nutrition drinks performance

OATSIDE’s rapid growth in Asia fuelled by 'comprehensive marketing strategy' and targeted flavour innovation

Sweet significance: Sugar reduction not major priority for energy drink consumers in ASEAN CLMV markets – Growth Asia Summit 2024

Related news

Follow us

Products

View more

Webinars

Upcoming editorial webinars

On-demand webinars

Healthy Beverages APAC Webinar

Headlines

Food & Beverage Trailblazers