中国零食高端化：全国首款椰子酸奶开设天猫旗舰店以把握关键品牌建设契机
中国首个植物基椰子酸奶品牌 Yeyo 椰优格在天猫成功开设了首家旗舰店，期望以新颖性、高端化与品牌建设来吸引国内中产阶级消费者的注意。
Archives for July 12, 2021
亚太地区 2021 年 6 月头条新闻
查看 2021 年 6 月中国以外的热门新闻。
APAC June 2021 Headline News
Check out our most popular non-China stories in June 2021.
“没有创新，就没有未来”：伊利认定数字技术是激进 NPD 战略的关键驱动因素
中国乳业巨头伊利强调称，公司在整个供应链中使用数字技术作为其新产品开发的关键因素，并在过去一年大力扩展了其乳制品产品组合。
老龄化契机：中国香港的吞咽易造福广大养老院人群中的吞咽障碍患者
作为一家中国香港初创公司，吞咽易将目光瞄准中国香港和中国内地的养老院，为存在吞咽障碍的人群提供一系列食品。
“跟进，而非引领”：中国有望成为全球最大的人造肉消费国但未来道阻且长
一位行业专家表示，由于中国人口规模庞大，加上政府大力扶持，中国有望成为全球最大的人造肉消费市场，但梦想照进现实之前，尚有一段漫长而艰巨的路要走。
中国家庭在水果、乳制品和鱼类上的支出增速快于肉类和家禽
一份记录中国二十多年来饮食消费习惯转变的新报告显示，中国家庭在水果、乳制品和鱼类上的平均支出增速快于肉类和家禽。
Chinese household spending on fruits, dairy and fish grows at a faster pace than meat and poultry
The average Chinese household spend on fruits, dairy and fish is growing at a faster rate than meat and poultry, according to a new report documenting China’s shifting dietary spending habits over two decades.
China snacking premiumisation: Nation’s first coconut yoghurt firm highlights Tmall launch as major brand building opportunity
China’s first plant-based coconut yoghurt brand Yeyo has highlighted the importance of novelty, premiumisation and brand building in capturing the holy grail of middle-class consumers in the country after successfully launching its first flagship store...
Looking inwards: COVID-19 driving Japanese consumers and food firms to prioritise local products – Government data
Japanese consumers and food firms have gained an increased appreciation for local food products and raw materials as a result of the COVID-19 pandemic with many more looking to ‘support local’ although there are still multiple challenges to be overcome,...
Growth Asia 2021: Join us live for Healthy Snacking edition with expert insights from Mars and Dole
Our free-to-attend Growth Asia interactive broadcast series continues with an edition on Healthy Snacking, where industry leaders from Mars and Dole will be among the high-level guests.
‘Not sustainable’: Amul boss lambasts foreign ‘dairy dumping’ and ‘highly processed’ plant-based products as greatest dairy threats
The head of India’s largest milk brand Amul has hit out at excess ‘dairy dumping’ from foreign countries and the recent rise of ‘highly processed’ plant-based dairy as major threats to India’s largest agricultural sector.
2’-FL markets expanding: Taiwan the latest to approve use of HMO in infant and young children products
Taiwan has become the latest APAC region to approve the use of 2’-fucosyllactose (2’-FL) – a human milk oligosaccharide (HMO) – in nutrition products for infant and young children, with firms hopeful of further sector growth as more authorities permit...