Pretty packets drive Gulf beverage sales
For Middle East beverage consumers, it’s what’s on the outside that counts, as buyers focus on packaging and marketing over contents, according to a Euromonitor report.
News & Analysis on Food & Beverage Development & Technology
For Middle East beverage consumers, it’s what’s on the outside that counts, as buyers focus on packaging and marketing over contents, according to a Euromonitor report.
PepsiCo has opened a new research and development lab in Dubai to create new products for the Middle East.
Japan
American Medical Holdings and Bio Actives Japan K.K. have collaborated to launch a new ingredient complex, FB3, a blend of three botanical actives that inhibits the absorption of dietary fats.
Middle Eastern markets could reap benefits from the reciprocal sanctions between Russia and western countries, as food producers look for new export markets.