News & Analysis on Food & Beverage Development & Technology
The esports market, estimated to hit nearly $1 billion in global revenue streams in 2020,1 has become a global phenomenon with international tournaments, professional gamers, sponsors, merchandise, and more. Gamers, known for their brand loyalty and strength as influencers on social media, remain a largely untapped market for food and beverage manufacturers. Here is an in-depth guide on how your company can win in the esports market in 2021.
As discussions around female empowerment widen, and advances in women’s health access and provision accelerate, the implications for business, healthcare, and society are significant.
Our consumer study on healthy snacking in Japan reveals key insights into snacking motivations, the consumer landscape, and today’s top snacking trends—including consumers’ growing interest in protein snacks. This guide explores the results of our usage...
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