Interest in plant-based alternatives across Asia shows no signs of slowing, as evidenced by the growing number of major brands, suppliers and trend-setting foodservice outlets continuing to ramp-up investment.
With Asia tipped to be the largest region for plant-based food consumption in the $21bn global finished product market by 2025 on the back of consumers’ ethical, health and environmental concerns, plus extensive product innovation, we’ll be looking at how the sector can establish itself as a mainstream, as well as trending, category.