The multinational said that the move will help it get products onto the market faster and safer, while also providing face-to-face support to Gulf customers.
“The prime location allows us to service the whole region, building closer partnerships with customers and giving them access to our full capabilities in the food and beverage, dietary supplements, early life nutrition, base of the pyramid and pharmaceutical markets globally,” said Gareth Barker, DSM’s regional vice-president for nutrition and health.
Barker said that demand for healthy products and fortified foods, beverages and supplements had been growing in the Middle East as consumers get more health aware and increasingly demand natural products.
“Our solutions, which also include high performance coloration solutions and technical antioxidants for shelf-life extension, are the perfect fit for tackling the unique challenges faced in the region, such as addressing clean label concerns,” he added.